
About
Us
Our Why
ANJUDI3 was founded to provide exceptional bookkeeping services tailored specifically for specialty beverage creators. The company’s unique name is a heartfelt tribute to three German exchange students—Anja, Julia, and Diana—whom founder Becky Hesson had the joy of hosting during high school.
Becky launched ANJUDI3 not only to deliver top-tier financial services, but also to inspire these three young women, showing them that with positivity and determination, they can achieve any goal they set their minds to. Anja, Julia, and Diana will always hold a special place in Becky's heart as her "bonus daughters" and the enduring inspiration behind the brand.
Meet The Team

Becky Hesson
Founder
Becky’s professional background is in the tech industry. She also holds partial ownership as a shareholder of Willamette Valley Vineyards in Oregon. She's LEAD certified in the state of California, has been a member Texas Wine & Grape Growers since 2020, and even sponsored one of their virtual events. In 2023 she joined the Texas Craft Brewers Guild with the goal of learning more about the industry and creating connections with her clients and their passion. Recently, she's become the Membership Coordinator for the new Texas Hill Country Chapter of Women for Winesense.

Deyon Jensen
Certified Xero Advisor, Relay Silver Tier Banking Partner,
& Gusto Payroll Certified
Deyon is a certified Xero advisor with an extensive background in customer service. Not only does she love working with numbers and being organized, but she also enjoys the challenge bookkeeping provides. In her spare time, she likes to spend time with her husband, kids and dogs, keep up with family and friends, cook/bake, and participate in Barre classes.

Emily Cantrell
Marketing
As our Marketing Lead, Emily is the voice behind our brand, dedicated to connecting specialty beverage creators with the financial tools they need to thrive. With a deep appreciation for craft brewers, distillers, and roasters, she creates campaigns that translate the complex world of cloud bookkeeping into clear, actionable growth strategies. Emily’s ultimate goal is simple: to make sure you know we’ve got the numbers covered, so you can get back to crafting the perfect pour.

Ashley Sain
Account Manager
Ashley brings a strong foundation in corporate accounting and a passion for helping businesses build organized, efficient financial systems. She holds a Bachelor’s degree in Accounting with a focus in auditing and forensic accounting, with expertise in process improvement, documentation, and maintaining accurate, well-organized books.
Known for her thoughtful, detail-oriented approach, Ashley enjoys creating structure, improving workflows, and helping clients gain confidence in their financial operations. Outside of work, she is a proud mom of three daughters, enjoys staying active, and has a passion for travel.

Clarissa Ruiz
Virtual Assistant
As our Virtual Assistant, Clarissa is the organizational heartbeat that keeps our entire team running smoothly. She handles a wide range of administrative tasks with meticulous care, from client scheduling to operational support, ensuring that both our internal workflows and our clients' businesses operate with peak efficiency. Clarissa takes pride in being a vital part of the team, dedicated to streamlining the process so our specialty beverage creators can spend less time on administrative friction and more time on their craft.

Community
Worldwide Community Involvement
ANJUDI3 believes in the importance of giving back to communities on a global level. We are a proud supporter of Tankproof, a non-profit organization dedicated to making communities safer by providing access, equity, and opportunity to youths in under-served communities through swimming lessons and meal programs.
We invest in continuing education materials that contribute their proceeds to organizations like World Vision and Village Impact.
ANJUDI3 has also made contributions to St. Jude Children's Hospital and the Cal Farley Boys Ranch.
Investing In Our Community
At our core, we believe in more than just financial success - we believed in making a difference. That's why we are so proud to support the Starkey Hearing Aid Foundation in their mission to provide the gift of hearing to those in need around the world.
Double the Impact: Our Client Matching Program
Following a successful launch last year, we are thrilled to announce that we are continuing our Client Matching Program. We want to support the causes that matter most to you.
For every donation you make to your charity of choice, we will match your contribution up to $50. It’s our way of partnering with our clients to amplify the positive change we can create together.
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